“Revolutionary strategy”
“Investing its capital mainly in the products themselves”
"You are struck straight away by the originality and quality of the scents"
“you’re going to be ditching every perfume you thought you loved, in favor of being an A. N. Other client for life. Client…cult follower…take your pick.”
“Revolutionize the way perfumers distribute its high-end products”
“Premium scents at an affordable price point”